Low clicks on banner ad

My Banner ad is receiving very low clicks compared to other banner ads in the system. What can I do to get more clicks out of the software?

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  1. There are a few reasons why one particular banner ad may be receiving fewer impressions compared to other banner ads.

    Validate the Zones distribution.

    If your banner ad is only in 1 or 2 zones (compared to other banner ads that may be in a lot more) then it is possible that your banner ad will display less frequently. This is because the number of opportunities for it to be displayed are fewer then other ads. To correct this, try adding the banner ad to more zones as appropriate.

    Remove unneeded Ads from active zones

    Your banner ad may be getting less impressions because too many other ads are in the same zone. Try removing unneeded ads from the zone you are working with. This will increase the number of opportunities your banner ad has to be displayed.

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